2023 & 2024 daily planners for Ruscona, a nail cosmetics brand.

I designed custom planners for Ruscona, a Slovak nail cosmetics brand, for the years 2023 and 2024, from cover design, inner typesetting to print data. The planners are designed for both professional and personal use by nail artists.

Ruscona 2023 & 2024 planners

Disciplines

print
typesetting

Client

Ruscona

Studio

Heels Make Deals

Credits

Photography & video: Ruscona

Year

2022, 2023

Planners designed to meet the needs of nail artists

The diary is designed to simplify administrative work for nail artists. It helps them organize client orders and manage their personal data. It also doubles up as a personal planner to assist in daily planning, creating lists of wishes and plans for the whole year including vacation or Christmas gift ideas.

The aesthetic of both planners works hand in hand with Ruscona’s brand identity, adding a modern, professional, and feminine touch.

2024

Unique designs each year

Ruscona’s community eagerly anticipates the planner every year and has high expectations for its design. The 2024 planner represents minimalism by showcasing a clean and uncluttered design that prioritizes clarity and functionality.

In contrast, the 2023 planner has a vibrant, artsy, and calligraphic design that is represented by spilled colors on the canvas.

2023

Impact

The Ruscona community eagerly anticipates the planner’s release each year and has high expectations from the design. I am thrilled to note that the planner’s designs have been positively received by nail artists, as it serves their needs effectively. It is an honor to have contributed to the planner’s success and to have helped enhance the lives of Ruscona’s valued customers. Nail artists have expressed overwhelmingly positive feedback regarding the tool’s functionality, aesthetics & design, and overall impact on their work and personal lives.